Ruslan Shuvalov
Cases
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Cases
Selected
product work
A short list of projects where I owned the outcome end-to-end - from problem to shipped result
Product outcomes
Shipped outcomes · 8
AI Automation
AI Support Automation: Resolution Time 2.5 Days → 6 Hours
• 46% fewer manually handled requests. • SLA: 2.5 days → 6 hours. • 43% more requests handled.
Open case
Data & Pricing
Monetisation Rebuild: +90% ARPU in B2B SaaS
• ARPU +90%. • Behaviour linked to revenue drivers via dashboards.
Open case
Growth
Scaling Adoption: 3,000 → 9,000 Active Users, Quarterly Revenue $195k → $380k
• Active users: 3,000 → 9,000. • Quarterly revenue: $195k → $380k (3 months).
Open case
Growth
SaaS Sub-Product Turnaround: −$7k → +$35k per Month
• −$7k → +$35k/month in 6 months. • 120 → 300 clients. • +$11k/month new revenue stream.
Open case
Data & Pricing
Pricing Optimisation SaaS: 0 → 22 Pilots, 60%+ Retention
• 22 pilot clients launched. • 60%+ retention. • Early subscriptions signed.
Open case
Growth
Enterprise Analytics Platform: Adopted by 15,000 Employees
• Launched analytics platform. • Adopted by 15,000 employees.
Open case
B2B SaaS
Taking Over a Product Mid-Quarter Without Putting Delivery at Risk
Delivery protected; revenue plan recalibrated.
Open case
Data & Pricing
When BI Can't Answer the Question: Building a Decision-Ready View from Raw Data
Two priority customer segments, testable hypotheses and validated logic moved into the dashboard environment.
Open case
Hands-on builds
Designed and built myself, end to end · 3
Analytics Tool
A/B Pricing Optimiser: Public Streamlit Tool for SMB Pricing Tests
• Public demo shipped (Streamlit). • End-to-end build + deployment delivered.
Open live demo
Open case
AI Automation
Whisper Call Analysis Pipeline: Sales Calls → Next-Day Coaching
• Working pipeline: audio → recommendations.
Open case
Internal Tool
CRM for a Renovation Contractor: Profitability per Client
• CRM replaces spreadsheets. • Profitability analytics per client/project.
Open case
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